We have used natural products on ourselves for years. Especially those products we put on our skin: soap, creams and shampoos – your skin is the largest organ of your body and the most effective at absorbing. It always seemed counterintuitive to put chemicals on it. We feel the same way about pets, so we created a natural safe choice.
We are really concerned about the nasties in personal care products that so many people inadvertently use in their daily lives, putting themselves, their families and animals at potential risk. There is no need to use synthetic or artificial ingredients - and that's why we're committed to using only the best from nature.
It’s disturbing that many products only give partial ingredients lists on their packaging. We think ingredients should always be listed in full on the bottle. We list everything because we’ve got nothing to hide.
We like things just the way nature made them. So you won’t find any genetically modified organisms (GMOs) in our products.
While some of our ingredients may be difficult to pronounce, we adhere to the INCI (International Nomenclature of Cosmetic Ingredients) naming system and use the official names of ingredients. While some ingredient names don’t always sound that natural, they are. We use proper technical names so you know exactly what you are putting on your pet.
We use only the finest ingredients from nature and blend them in a way that has the most benefit. We leave the rest to nature.
It’s not enough to make products with great ingredients; it’s about understanding where those raw ingredients come from. A lot (and we mean A LOT) of effort, time and research has gone into finding the very best ingredients for our products. All our ingredients are ethical, natural and can be traced back to source. While we’ve chosen the very best possible ingredients we can find, we don't just think "box ticked, job done". We're always searching for more effective natural ingredients and solutions. Check out our ingredients page to find out more about what goes into our products.
We partner with growers that have the same core values as WashBar. They understand the importance of protecting the environment, growing the best possible quality ingredients and not using chemicals in the process. Our growers are either organic certified or are farming without the use of chemicals. They leave their plants to do what they have been doing forever - growing goodness.